Over the past 100 years, the history of the guitar has been deeply shaped by an ongoing process of curation and collaboration between composers, performers, publishers, and record labels. It was within this creative ecosystem that some of the instrument’s most significant works emerged, establishing composers such as Heitor Villa-Lobos, Manuel de Falla, Manuel Ponce, and Joaquín Rodrigo as central figures in the repertoire.
In the 21st century, Guitarcoop continues this tradition through the New Music for Guitar project. The initiative focuses on producing first recordings of contemporary works for guitar, in high-quality audio and video, embracing a wide range of aesthetic approaches. Beyond documentation, the project plays an active role in building, preserving, and disseminating today’s guitar repertoire, fostering connections between composers, performers, and audiences around the music of our time.
Experience new voices in the guitar world
At GuitarCoop, classical guitar is conceived as an integrated artistic expression that brings together music, image, and performance to highlight the aesthetic depth and interpretative richness of the repertoire.
The production of classical guitar music videos follows technical and curatorial guidelines designed to emphasize instrumental technique, musical interpretation, and each artist’s artistic identity. Through high-quality audiovisual content, GuitarCoop expands the visibility of classical guitar, strengthens artists’ digital presence, and fosters meaningful engagement with diverse audiences across major online platforms.
Explore GuitarCoop’s audiovisual projectsThe GC Solidarity project, developed by GuitarCoop during the critical period of the 2020 pandemic, brought together label artists and guest musicians in an initiative focused on expanding classical guitar and strengthening human connection during a time of social isolation.
Through a series of self-produced, home-recorded videos, created by the artists during a period of global confinement, musicians shared performances alongside messages of support and solidarity. This initiative aimed to deliver content online while offering encouragement and connection to classical guitar audiences worldwide, fostering a sense of proximity, resilience, and engagement during a time of unprecedented social isolation.
Watch and connect with unique moments of music and empathy
The GC Online Concerts project, developed by GuitarCoop, is a series of high-level recitals designed to expand access to classical guitar online and strengthen its presence in the digital landscape.
The initiative brings together world-class guitarists in specially recorded performances, delivering high-quality audiovisual content to classical guitar audiences worldwide. Through digital streaming, the project promotes repertoire dissemination, enhances artists’ global reach, and provides audiences with an accessible, immersive musical experience aligned with contemporary modes of cultural consumption.
Discover exclusive classical guitar performancesThe Playlists developed by GuitarCoop bring together curated selections dedicated to expanding classical guitar online, strategically organized to highlight repertoire and enhance the listening experience across digital platforms.
Through its own editorial curation, GuitarCoop presents playlists such as GuitarCoop, featuring the label’s full catalog, alongside thematic collections like Bach on Guitar, dedicated to Johann Sebastian Bach’s works on classical guitar, and American Guitar, showcasing recordings from across the Americas. The project also includes playlists connected to the Great Composers podcast, offering audiences direct access to the repertoire discussed in each episode and strengthening the integration between editorial content and musical experience.
Explore all playlists and deepen your classical guitar experience
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